Vol 1, No 1 (2008)

Table of Contents

Articles and Research papers

The Egg or the Chick first; saving or GDP Growth: Case for Kenya Abstract PDF
Abraham K Waithima 1-10
The use of Structural Equation Modelling (SEM) in Capital Structure Empirical Analysis Abstract PDF
Prof. Isaya Jairo 11-35
Impact of Globalization on the Human Resource Management Function in Developing Countries: A Case Study of Kenya Public Corporations Abstract PDF
Hazael Gachoka 36-50
Links between communication strategies and personal insurance covers: a case study of CFC–Life (Kenya) Abstract PDF
Rosemary Nyaole Kowour 51-59
Marketing Communications: How Strategic Advertising Enhances Good Customer Relations and Assures Brand Loyalty – The Case of Celtel, Tanzania Abstract PDF
Gozbert M Kakiziba 60-81




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