Articles and Research papers

• The Egg or the Chick first; saving or GDP Growth: Case for Kenya

  Abraham K Waithima

  1-10

  • PDF
• The use of Structural Equation Modelling (SEM) in Capital Structure Empirical Analysis

  Prof. Isaya Jairo

  11-35

  • PDF
• Impact of Globalization on the Human Resource Management Function in Developing Countries: A Case Study of Kenya Public Corporations

  Hazael Gachoka

  36-50

  • PDF
• Links between communication strategies and personal insurance covers: a case study of CFC–Life (Kenya)

  Rosemary Nyaole Kowour

  51-59

  • PDF
• Marketing Communications: How Strategic Advertising Enhances Good Customer Relations and Assures Brand Loyalty – The Case of Celtel, Tanzania

  Gozbert M Kakiziba

  60-81

  • PDF